The Pop Marketer
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The Pop Marketer

Hi!  Welcome to the Pop Marketer Blog. Keep up with everything Pop Marketing and learn how brands are integrating with pop-culture to capture the modern consumer's ever wondering attention. 

Impact over presence!

A Modern Marketing Soothsayer w/ Ian Baer
A Modern Marketing Soothsayer w/ Ian Baer
Joe CoxFebruary 9, 2024
A Marketer's Master Blend w/ Will Campbell
A Marketer's Master Blend w/ Will Campbell
Joe CoxFebruary 7, 2024
Trends in Gaming w/ Gamesquare's Brandon Painter
Trends in Gaming w/ Gamesquare's Brandon Painter
Joe CoxNovember 8, 2023
Dating, Data & Vanderpump Rules w/ OKCupid's Michael Kaye
Dating, Data & Vanderpump Rules w/ OKCupid's Michael Kaye
Joe CoxOctober 26, 2023
A Slow Fashion TikTok Rebellion w/ Slö Jeans Founder Kristian Hansen
A Slow Fashion TikTok Rebellion w/ Slö Jeans Founder Kristian Hansen
Joe CoxOctober 5, 2023
Halloween Horror Spectacular w/ Thirteenth's Floor's Tim Canton
Halloween Horror Spectacular w/ Thirteenth's Floor's Tim Canton
Joe CoxSeptember 21, 2023
"Child's Play: Decoding Youth Trends with The Kids Say Trend Tracker Team"
"Child's Play: Decoding Youth Trends with The Kids Say Trend Tracker Team"
Joe CoxAugust 18, 2023
Action Figure Confidential: Talking Toys and Totems with Super7's Kyle Wlodyga
Action Figure Confidential: Talking Toys and Totems with Super7's Kyle Wlodyga
Joe CoxAugust 3, 2023
The FOMO Factory: Scarcity Science in Marketing w/ Dr. Mindy Weinstein
The FOMO Factory: Scarcity Science in Marketing w/ Dr. Mindy Weinstein
Joe CoxJuly 20, 2023
Fandom Marketing Explained w/ Jenny Stiven
Fandom Marketing Explained w/ Jenny Stiven
Joe CoxJune 29, 2023
Dinosaurs, Cultural Capital & Logo Design w/ Daniel Adoff
Dinosaurs, Cultural Capital & Logo Design w/ Daniel Adoff
Joe CoxJune 13, 2023
Clicks to Tickets: The Power of Social Advertising with Brian Davidson
Clicks to Tickets: The Power of Social Advertising with Brian Davidson
Joe CoxJune 1, 2023
Voltron & Video Marketing w/ Coolfire Media's Jeremy Corray
Voltron & Video Marketing w/ Coolfire Media's Jeremy Corray
Joe CoxJanuary 30, 2023
A Modern Community Manager in 2023 w/ Alex Hutchi
A Modern Community Manager in 2023 w/ Alex Hutchi
Joe CoxJanuary 30, 2023
Launch Your Product Like a Video Game w/ Doctor Duo Tom & Amy Czyz
Launch Your Product Like a Video Game w/ Doctor Duo Tom & Amy Czyz
Joe CoxJanuary 30, 2023
Music Influencer Rising w/ Needle co-founder Mikhael Porter
Music Influencer Rising w/ Needle co-founder Mikhael Porter
Joe CoxJanuary 30, 2023
Gaming, Streaming & Gen Z w/ InStreamly's Wiktoria Wojcik
Gaming, Streaming & Gen Z w/ InStreamly's Wiktoria Wojcik
Joe CoxJanuary 30, 2023
Marketer's Guide to NFTs w/ Jason Keath
Marketer's Guide to NFTs w/ Jason Keath
Joe CoxJanuary 30, 2023
Pop-Marketer on The DLCDrop Podcast!
Pop-Marketer on The DLCDrop Podcast!
Joe CoxJuly 1, 2022
Unvirtual Reality w/ Author, Jared Leshin
Unvirtual Reality w/ Author, Jared Leshin
Joe CoxMarch 8, 2022
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Check out PopMarketer on Instagram to get up to date Pop Marketing news and real life examples of pop marketing through time and space!

Had a blast @digitalsummits last month talking about the rise of #realtime and how to tap into culture without loosing your cool.
Little buddy watches me work work, but ain’t taking off this helmet until done writing next week’s #popmarketing newsletter. #grogu #mandalorian @sideshowcollectibles
Arrived! Haven’t slept a wink w/o that warm 2020 glow. Thanks you @100soft & @rotofugi! #dumpsterfire2020 #vinyltoys
Therapists, mentors & coaches are all key players in keeping this #popmarketer on his feet. In 2020, we called in the big guns. We got a wizard 🧙‍♂️ Thank you @personisawake for helping us remember the magic of #popmarketing
Snagged these #ghostsmashers on launch and lovin how far @reebok took the #ghostbusters license. Keep watching #reebok as they are #popmarketing best in class right now.
My view from #SMSSummit today. Spreading some #popmarketing wisdom while MC’ing the next two days at the virtual conference. Hit me up if you are looking for an MC or speaker for your next virtual event!
Joining an all-star group of thinkers & makers for #dsathome. Talking #popmarketing and pants are optional at this virtual conference. Use code SPEAK50 and get $50 knocked off price of admission.
Magic Lantern Strategy Inc
14209 West 55th Street,
Shawnee, KS, 66216,
United States
8168096466 joe@pop-marketer.com
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